About - Background & Philosophy
Bridging Engineering, Behavioral Science and Programme Delivery
Perspective
Behind every breakthrough technology and health strategy are the people who deliver it, adopt it and use it. Most programme issues occur where concepts or processes fail to engage the humans in the system. With qualifications in both engineering and psychology, I help teams to integrate the human elements into strategy, design and delivery so that complex initiatives can succeed when applied in the real world.
Once the conflicts between systems and behaviour are diagnosed, we can align teams, define actionable strategies, fill knowledge gaps and translate our understanding into clear roadmaps, project momentum and successful products.
Experience
My experience transects multiple regulated industries, including over 18 years in the healthcare sector, during which I brought diverse stakeholders together and engaged them in a shared vision, developed short-term tactics and long-term strategies to manage risks and challenging partners, optimised internal and external communication and facilitated sessions as an Innovation Coach. I have applied these skills across diverse fields including engineering, behavioural psychology, quality systems, patient preferences and clinical support.
Abridged highlights:
Pan-European Consortium Leadership (IMI BEAMER): Led the concept development, operational strategy and direction for a 27-partner initiative, unifying global pharma companies, academic institutions and patient organisations to create a behavioural model of patient needs and adherence to treatment, published in multiple peer-reviewed journals. The project was described by IMI auditors as the most collaborative project they had reviewed.
Medical Device Delivery (Pfizer, 14+ years): Led multidisciplinary teams in the Design Centre of Excellence across oncology, rare disease, I&I and neurology portfolios. Worked with teams spanning engineering, commercial, clinical, quality, regulatory, manufacturing and real world evidence generation, integrating patient perspectives and novel biomechanical research into medical device design, regulatory submissions and FDA technical responses
Innovation Coach: Designed and facilitated workshops to generate innovative solutions to development barriers. Applied tools and methodology to align teams, define strategy, solve technical problems and improve communication
High_Reliability Engineering Foundation: Early career grounded in forensic failure investigation, product design, project management, team leadership and quality systems across medical device, aerospace and transport sectors
One key learning from this experience is that we often treat systems as technical problems, separate from those who design, use and apply them. It feels simpler to break down the problem. Nevertheless, integrating the two perspectives can be highly valuable to business outcomes, both financially and in terms of human satisfaction.
Qualifications
BSc (Hons) in Psychology (First Class) - The Open University
MEng in Aeronautics and Astronautics with European Studies (French; Merit) - University of Southampton
Courses and Certifications: AAMI Human Factors for Medical Devices | BSI ISO 13485 Internal Auditing | Innovation Coach
